The Lightframe is an online booking tool developed by FareHarbor, designed to provide your customers with an intuitive, secure booking process.
How does it work?
When a specific button, item, or link is clicked, the Lightframe appears as an overlay on top of a webpage. This allows online customers to browse and complete their reservation without leaving your site.
You can customize the Lightframe to open to an availability calendar, a “browse by activity” page, a specific item, or an individual availability.
Here is an example of what the Lightframe looks like:
Once a customer completes their booking using the Lightframe, they’ll see a confirmation page with their booking details. From there, they can exit the Lightframe and continue browsing your website.
What are the benefits of using the Lightframe?
It’s user-friendly. From choosing a date to entering payment information, the Lightframe is laid out in an intuitive, easy-to-understand format.
It’s secure. FareHarbor and the Lightframe are securely encrypted over SSL, ensuring that all customer data is kept private. (We do recommend you also add https to your website, though.)
It’s optimized to sell. The Lightframe’s easy navigation and one-page layout mean customers are more likely to complete the online booking process, leading to increased conversion rates and more bookings.
It’s customizable. You can adjust the Lightframe to match different areas of your website (for example, open an all-availability calendar from your homepage, but open to a specific item’s calendar from a different page).
How can I add the Lightframe to my website?
To quickly and easily integrate the Lightframe into your website, get in touch with us and one of our specialists will update your website for free.
Or, if you prefer, you can add FareHarbor widgets to your website using our code generator tool in the Dashboard. Most widgets, like calendars and item grid embeds, are designed to open the Lightframe automatically.
Why doesn’t the Lightframe show up on my mobile or touch-based device?
Mobile devices like phones and tablets are generally much less powerful than desktop PCs. On a desktop computer, loading the Lightframe while also keeping your website open under it makes for the best user experience – but on a phone, doing so can have the opposite effect. Too many things open at once slow down the device, and customers get frustrated and leave the booking process.
Additionally, some touch devices have trouble understanding which page you are trying to scroll when there’s an overlay on another page, such as with the Lightframe. The last thing we want is for customers to get to the booking form and not be able to complete it because they can’t scroll down to complete the booking.
For these reasons, users booking on certain mobile devices will instead be automatically taken to a “fallback” page, which is the Lightframe accessed directly as a webpage. For users completing their booking on this page, the checkout flow is exactly the same as using the Lightframe.
This “fallback” option minimizes the chance of loading or scrolling issues, and provides an easier flow when navigating on a mobile device. In our tests, the results of this approach instead of opening the Lightframe only positively impact conversions.
How can I get help with technical questions about the Lightframe?
If you or your developer need help setting up or troubleshooting the Lightframe, you can contact us or take a look at some of our more technical documentation: