2025 success: 5 operator wins that defined the year

As 2025 comes to a close, we’re reflecting on what truly makes FareHarbor special… you! Every operator in our community helps shape the experiences industry, and this year, your creativity and drive set a new standard for what’s possible.

We’re proud to be your partner in growth and grateful for the innovation, care, and ambition you bring to travelers every day. Get inspired by your fellow operators with five stories from 2025 that celebrate the power of partnership and shared success.

Hopscotch: $100K in new revenue through creative upsells

Immersive art venue Hopscotch, with locations in San Antonio and Portland, invites guests into vibrant art installations filled with light, color, and sound. By integrating FareHarbor Combos into their checkout, the team turned single-ticket purchases into multi-item baskets — generating $100,000+ in new revenue and 3,500+ add-ons in a year.

They were able to feature signature merch and drinks right in the booking flow, making it easy for guests to enhance their visit while providing Hopscotch a reliable new revenue stream with zero extra staff time.

“It’s easy for customers to add merch and drinks, and it costs us nothing to set up!” — Gage Martin, Senior Brand Communications Manager

Phuket Elephant Sanctuary: 13% sales growth and 36% more traffic through scalable systems

For Thailand’s Phuket Elephant Sanctuary’s, their mission always comes first — promoting ethical tourism through sustainable elephant rescue and educating travelers about responsible wildlife experiences. As interest in their work grew, so did the need for smarter systems to manage rising demand without compromising care.

That’s when they turned to FareHarbor. By replacing outdated booking tools with a scalable, mobile-friendly platform, the sanctuary transformed the guest journey from first click to check-in. Within months, they reported a 13% year-over-year increase in Q1 online sales, a 226% jump in indexed keywords, and 36% higher site traffic thanks to their new FareHarbor website.

Plus, with the FareHarbor + Wherewolf digital waivers integration, the team now checks in up to 300 guests per day — completely paperless. It’s proof that when technology supports sustainability and service, both people and animals benefit.

“[FareHarbor] came to visit, understood our needs, and provided tailored solutions. That really tipped the scale.” — Vincent Gerards, General Manager

Northern Lights Village: Tripled online revenue with automation and partnership reselling

Northern Lights Village offers glass-roofed igloos, snowmobilerides, and Santa Claus visits under the Arctic sky in Lapland, Finland — all designed to help travelers witness the Aurora Borealis in comfort and style.

As bookings grew across three resorts, the team needed a system that could handle high seasonal volume and complex scheduling. By switching from manual spreadsheets and over-the-phone bookings to FareHarbor automation, they eliminated operational headaches and gained full control over pricing, capacity, and partner reselling. 

The result? Online revenue tripled, freeing the team to focus on creating unforgettable Lappish adventures.

“We were skeptical at first about the online booking fee, but FareHarbor helped us triple our online revenue instead of just doubling it.” — Andre Henke Marques, General Manager

Dolphin Quest: 92% traffic surge and 40% more direct bookings with a FareHarbor website

With locations across Hawaiʻi and Bermuda, Dolphin Quest offers interactive, educational dolphin encounters that inspire guests to care for marine life. From family-friendly swims to behind-the-scenes trainer programs, every experience supports their mission of ocean conservation.

Their new FareHarbor Site brought that mission to life online, driving a 92% increase in monthly traffic, 94% growth in top-ranking keywords, and a 40% rise in direct bookings. The refreshed, mission-forward design shows how a well-built website can tell a story, connect emotionally, and convert effortlessly.

“Having FareHarbor design and build our new website was one of the best decisions we’ve made.” — Bill Wolden, Director of Operations

Nā Pali Coast Tours: Returning to FareHarbor for reliable tools and cultural alignment

Based on Kauaʻi’s North Shore, Nā Pali Coast Tours offers snorkeling and sightseeing excursions along one of Hawaiʻi’s most iconic coastlines. Each trip combines adventure with deep cultural storytelling, led by Native Hawaiian captains and crew who share generations of local knowledge.

After briefly trying another platform, the company returned to FareHarbor for a more dependable system aligned with their values and operational needs. Today, they use features like Waitlist and in-house reporting to manage high demand while preserving their commitment to safety, authenticity, and kuleana (responsibility).

“Really think about what’s best for your business… make sure you’ll have the support you need in your transition.” — Kamalani Baptiste, Director of Operations

What these five wins have in common

• Efficient systems drive growth: When operations run smoothly, it shows — in saved time, happier guests, and higher revenue.
• Direct bookings build strength: Optimized sites and seamless checkout experiences help operators keep control of their channels and capture more value.
• Upsells made easy: Well-timed add-ons turn simple bookings into meaningful revenue, with no extra work required.
• Success through partnership: The most powerful results come from collaboration, growing together, every step of the way.

Looking ahead to 2026

To every operator who trusted FareHarbor this year — thank you. Your passion and forward thinking keeps the tour and activity industry vibrant and inspires everything we build.

In 2026, expect new tools, integrations, and updates to help you drive more revenue with less effort. We can’t wait to keep growing together!

Ready to start your own success story? Book a free demo to see how FareHarbor can help your business thrive.