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FareHarbor Continues Growth in 7 New European Markets

FareHarbor’s Reach Continues to Grow in Europe

We are excited to announce our continued expansion within Europe, by extending our services to Greece, Poland, Estonia, Latvia, Lithuania, Slovakia, and Slovenia.

The addition of these seven countries to the FareHarbor family comes just over a year out from our initial rollout into the EU in 2018, representing our commitment to growth in the region. According to the European Council, tourism plays an important role in the EU because of its economic and employment potential, as well as its social and environmental implications.” 

With this in mind, our ongoing contribution to this economy will provide local businesses the ability to generate better visibility, reach a wider global audience, and streamline the online booking process for their customers. FareHarbor will provide tour operators support to local bank accounts, currencies, and strategic partnerships. 

To find out more on how to get started, please contact our team: https://fareharbor.com/demo/

Greece Support: +30 21 1198 5407

Poland Support: +48 81 884 72 03

General Support: +31 30 249 2017

 

FareHarbor and Hawaiian Airlines Partnership Takes Flight

We’re teaming up with Hawaii’s largest and longest-serving airline. Here’s what’s next for tour, activity, and attraction operators and FareHarbor.


At FareHarbor, we are huge believers in delivering effortless online experiences no matter where you are in the vacation planning process. When travelers are able to book their vacations from start to finish in one place, everyone wins. That’s why we’ve teamed up with Hawaiian Airlines to bring airline guests a seamless vacation experience from the moment they begin planning the ultimate Hawaiian getaway. 

As part of this partnership, guests booking flights at HawaiianAirlines.com now have the option to browse FareHarbor’s wide array of destination-based activities offered by hundreds of local tour operators. Travelers will be able to plan their vacation by selecting flights, hotels, transport, and main attractions within one website.

Mauricio Abreu

“A flight with Hawaiian Airlines is about more than just the journey. It’s about spreading the Aloha Spirit from the moment guests step on the plane. By integrating FareHarbor’s technology into Hawaiian Airlines’ website, customers can seamlessly plan their island adventure when purchasing their flights. Whether booking surf lessons or zip line tours, they’ll find that the magic of Hawai’i is just a few clicks away,”

-Mauricio Abreu, FareHarbor’s General Manager of the Hawai’i portfolio

We’re excited to join forces with Hawaiian Airlines to empower tour, activity, and attraction operators across Hawaii, as well as help visitors seamlessly plan their island adventure.

To learn more about our partnerships and how you can get involved, visit our FareHarbor partnerships webpage.

FareHarbor Expands Global Reach to Hong Kong and Singapore

Our FareHarbor Ohana has grown exponentially since launching in Hawaii in 2013. From our expansion into Canada and Australia in 2017, then Europe in 2018, we have made great strides in developing our international presence.

Our commitment to bringing tour, activity, and attraction operators the best-in-class services has fueled our globalization efforts.

Now, less than one year later, we are excited to announce continued expansion into the Asia-Pacific (APAC) region and bring our services into Hong Kong and Singapore, providing region-specific bank accounts, currencies, and strategic partnerships.

Stay tuned for an upcoming announcement of key strategic partnerships in the Hong Kong and Singapore areas, and browse some of our current global connectivity partners here: Hong Kong Partnerships / Singapore Partnerships 

APAC growth has been fueled by its flourishing economy and global appeal. As we aim to accommodate this key hub for innovation and hyper-growth, our goal is simple: help tour operators capitalize on the growing economy and partner in the noticeable shift toward more accessible travel experiences.

Being able to support clients in Hong Kong and Singapore marks the beginning of an important chapter in the evolution of FareHarbor. As we lean into the region, we’ll focus on putting the right people, product offerings, and partnerships in place to help power the Asian-Pacific tour and activity market. By entering emerging markets and introducing Hong Kong and Singapore to the product, FareHarbor will offer high-level support that alleviates day-to-day operational challenges, allowing tour, activity, and attraction owners to focus on their own growth.

While continued expansion has always been central to our values, FareHarbor proudly remains the top industry partner that 10,000+ companies have already come to know and love, committed to providing world-class support, a team to help you grow, and a software that helps you stay focused on your business no matter where you are in the world. As always, thank you for choosing to grow with us!

To find out more on how to get started, please contact our team: https://fareharbor.com/demo/

Hong Kong Support: +852 3001 3611

FareHarbor at the 2019 CROA and ACCT Conferences in Denver

It’s an exciting week! Not only are we attending two of our favorite industry conferences, but they both happen to be taking place in Denver, CO, home of our North America headquarters.

We’ll be kicking off the week at the Colorado River Outfitters Association Convention and Tradeshow, before heading to the Association for Challenge Course Technology Conference and Exposition!

If you’re attending CROA or ACCT, be sure to stop by our booth and say hello!

CROA: Booth 49 — ACCT: Booth 219

Over the years, the CROA and ACCT conferences have provided an incredible opportunity to learn from industry thought leaders, network with like-minded outfitters and celebrate the future of outdoor adventure tourism. We’re thrilled to be back at these conferences again this year, especially since they’re here in our own backyard.

CROA (Colorado River Outfitters Association) Convention and Tradeshow

CROA, a trade association representing approximately 50 licensed professional river rafting outfitters, specializes in providing outstanding outdoor adventures for families and individuals of all tastes and capabilities. The CROA annual Convention and Tradeshow will be open to current members, prospective members and agency officials. At the show, you will have the opportunity to network with other outfitters, attend multiple seminars designed to help your operation and meet with over 60 vendors in the outdoor adventure industry!

If you are attending, please stop by and say hello to your FareHarbor team!

Dates: February 5 – 7
Location: Crowne Plaza DIA Convention Center, Denver, CO 80239
Booth: 49

ACCT (Association for Challenge Course Technology) Conference and Exposition

FareHarbor will be one of the featured sponsors at the 29th Annual International ACCT Conference and Exposition! The ACCT Conference is a four-day conference for builders, owners, operators practitioners, facilitators and all industry professionals who are serious about the evolution and growth of the challenge course / aerial adventure park industry. Join the rest of the inspiring brand, marketers, industry thought-leaders and influencers as they converge in Denver, to provide you with cutting-edge knowledge and advanced training.

We’d love to connect while we’re both there! Stop by our booth to say hello.

Dates: February 7 – 10
Location: Colorado Convention Center, Denver, Colorado
Booth: 219

Keep the good times rollin’! Join us at 7 pm on Saturday night for a FareHarbor hosted ACCT after event at Lucky Strike. Drinks are on us—the turkey you’ll have to earn for yourself. (500 16th St Mall #340, Denver, CO 80202)

FareHarbor Meetups: Meet, Share, Learn

At FareHarbor, we’re always working hard to bring you new tools and strategies to grow your business. Our latest initiative will help you take full advantage of one of the best resources there is—our community!

To help create a space where tourism professionals like you can meet, share and learn, we’re launching FareHarbor Meetups.

A series of networking events located all across the globe, FareHarbor Meetups are a place to exchange ideas and knowledge with your peers in the tour & activity industry.

With the goal of building our community, we’re inviting clients and colleagues to come together for a casual evening to ask questions, share best practices and get real-world tips on running a tourism business.

Meetups will take place somewhere close to you, like a bar, restaurant or tavern where we can enjoy some cold beer and light bites between all that friendly conversation. We want it to be easy, so the tab’s on us. Just bring yourself, an open mind and maybe a business card or two. (We have a hunch you’ll be making some new friends.)

Of course, our team will be there too. So if you have Dashboard questions or find yourself needing some in-person support, FareHarbor Meetups are the perfect place to handle it.

We’re adding new meetup locations all the time, and already have places like Maui, Vancouver and New York on the calendar. Be sure to bookmark the FareHarbor Meetups website and check back regularly to see when we’re coming your way.

If you’re attending a meetup or want to check in on the meetup experience in other cities, check out #FHmeetups on social media!

FareHarbor Cares: Volunteer Trip To North and South Carolina

fareharbor cares

Ask any of our employees and they’ll tell you—one of the best things about FareHarbor is the community built around it.

Although we’re connected by business, the little stories about life always seem to work their way in. Whether it’s tacked onto the end of an over-the-phone training or tucked into an email about affiliates, we love getting to know the people, places and reasons behind the businesses we work with.

So when Hurricane Florence swept through and rattled part of our community, we felt it. We turned to our friends at SBP and Americorps, who helped us connect with families in North and South Carolina that needed a hand in rebuilding what they’d lost.

volunteers south carolina

Our team of twelve volunteers headed to Columbia and New Bern to help repair homes damaged by Hurricane Florence and Hurricane Joaquin. The trip was incredible! Both the volunteer teams we worked with and the people we were there to help were warm and welcoming.

Replacing wet insulation and painting baseboards was certainly a change of pace from the work we’re used to, but all too worth it. What a gift to make a difference for someone like Catherine, the sweet, 90-year old Columbia native whose severely water damaged home was infested with bugs and plagued by leaking water prior to our arrival.

volunteers north carolina

sbp and fareharbor

After so many trips to the area for business alone, we were happy to be in the Carolinas with a bigger purpose. But still, we couldn’t pass on the opportunity to meet with some of the locals that had us charmed with the area in the first place.

When our time with Catherine and the others came to an end, we stole away to visit some FareHarbor clients in the area. We ended up visiting more than twenty local tour & activity businesses between North and South Carolina, tipping the trip into the “best ever” category.

With team members from four different departments on the trip, we were able to mix business with leisure, offering Dashboard help, tips and tricks in between all of the fun stuff. (And there was a lot of fun stuff.)

client visit north carolina

Express Water Sports

pineapple tours

Pineapple Tours

We watched osprey catching fish with Wilmington Water Tours, sipped our way through a historic pub crawl with Original Pub and Brewery Tours, dined on she-crab soup in Charleston, got spooked at a haunted jail with Bulldog Tours and enjoyed countless other moments connecting with our amazing, local clients.

Perhaps most importantly, we enjoyed the priceless reminder of why we love this industry as we do. Thank you to everyone in North and South Carolina that we had the opportunity to connect with. We left feeling inspired, motivated and ever grateful for the people and places we’ve met through FareHarbor.

A special thank you to SBP and Americorps for organizing an incredible volunteer trip. It all starts with you!

group photo

Let’s Recap! The FareHarbor User Conference

Last Monday, magic happened. And it’s all thanks to you!

More than 300 attendees from 7 different countries joined us in Las Vegas for a full day of all things tours, activities and of course, FareHarbor, at the very first FareHarbor User Conference.

Ever focused on growing your business, we packed one-on-one meetings, educational sessions and even a feature release in between the countless conversations, connections and some pretty tasty food (if we do say so ourselves).

After an endless amount of phone calls and emails exchanged, it was incredible to meet so many of you face-to-face. Our team left feeling humbled by the community that’s formed around FareHarbor, and motivated by the passion and drive you all have for this industry.

Notable moments & statistics

Boost by FareHarbor

  • More than 60 friendly faces from the FareHarbor team in attendance.
  • Personalized, one-on-one meetings with 150 clients.
  • 15 general sessions covering everything from social media to Dashboard best practices.
  • Average session rating of 4.5 out of 5 for usefulness.
  • More than $1 million collectively won on slot machines. (Just makin’ sure you’re still paying attention!)

We also announced the release of FareHarbor Boost, a digital marketing program backed by our team of certified experts. The goal here is simple—to support you in making smart, data-driven marketing decisions.

We’ll work with you to dig through your data, and deliver custom-built strategies that cater to your business and market. From PPC to SEO, organic search to email, we’ll help you decide what’s working, what isn’t, and where next to focus your budget.

As with all of our tools and benefits, FareHarbor Boost is completely free to FareHarbor clients. Simply get in touch if you’re ready for a boost! Our digital marketing experts are excited to start working with you and perfecting your marketing campaigns.

Your most asked questions

FareHarbor User Conference Questions

Over the course of the conference, you sent in 402 questions ranging from, “What time is lunch?” to “Does a blog help SEO?” For brevity’s sake, we selected a few of the most-asked questions to answer here:

Does a blog help SEO? Absolutely! Blogs are one of the easiest and most effective ways to keep fresh, relevant content flowing on your website, and a great way to boost your overall SEO strategy.

With the proper keyword research and on-page SEO, blogging can help your website rank for relevant keywords that bring more traffic and revenue to your business. Here are a few help docs to get you started:

I’m very active on social media, but I don’t feel like I see much business from it. What am I doing wrong? Is it now a total pay to play arena? When it comes to social media marketing, there are two options: organic and paid. Organic allows you as a brand to control 100% of the channel content and platforms. With organic social media, your posts will reach people who have liked or followed your page directly and have chosen to engage with your brand.

On the other end, paid social media allows you to reach users that don’t already follow your brand through boosted posts, offers and promotions. This enables you to target those who have expressed interest in your type of business or service, or a specific demographic.

If you’re not seeing great engagement from your social media marketing efforts, try changing up your content or posting strategy. If refreshing your strategy doesn’t increase your brand awareness and engagement, try incorporating paid posts and promotions.

Remember, all of social media is trial-and-error. Keep at it, and eventually you’ll find the content, frequency and balance between paid and organic posts that works for you.

How do you recommend introducing hotel concierges to becoming an affiliate and using the features of FareHarbor? The best way is get hotel concierges interested in using FareHarbor is to offer the hotel concierge a commission for tour sales, and show them about how easy it is for them to resell your activities or tours.

You could even offer them a comped or discounted ticket to your activity, so they can experience your offering first hand and share their experience when selling your activity to guests.

Remember, once connected with FareHarbor, they’ll receive a login that allows them to book directly through their own Dashboard. They’ll also have trackable ‘Book Now’ buttons that can be placed on their site, so they can resell with no effort needed!

Once you develop a partnership with a hotel concierge, just let your Channel Development rep or our Support Team know and we’ll work with your affiliate to get them set up.

Is there a manifest or other way for an affiliate to track their bookings? When the affiliate logs into their affiliate Dashboard, they’ll be able to see all of the bookings which have them tagged as the affiliate in the Recent Bookings section and in the Reporting section of their Dashboard.

If you have a question about a specific affiliate, reach out to our team and we’ll go over the various ways it’s possible for your affiliate to track their bookings based on your relationship and set up.

Does Telescope allow you to separate out individual tours/products or does it aggregate them all into one average price? FareHarbor Telescope looks at each individual Item for every Availability Month that exists within your Dashboard. Our predictive pricing algorithm then springs into action, taking the Average Price Per Customer for all customer types (Adults, Children, etc.) within that Item.

A look at the event

Conference Check In

Breakfast at FareHarbor Conference

Lawrence User Conference

Gabby

Conference Full House

FareHarbor Client Interaction

Meeting with clients

FareHarbor Swag 2

Google Analytics

One on One

Conference Sessions

Conference Polls

FareHarbor Swag

One on one 2

Relive the conference with session recordings

If you that couldn’t make it this year or if you want to revisit the information shared at the conference, check out our library of recorded sessions. You’ll find everything from Google Analytics advice to Dashboard best practices, all with love from our team to yours.

Get ready for next year’s conference!

We’re still unpacking from this year’s conference—but we can’t help thinking about next year! So, keep your 2019 calendars open for another great event. Until then, thanks for choosing FareHarbor. Onwards & upwards!

FareHarbor Is Headed To Arival, The In-Destination Event

As a proud launch partner of Arival, we couldn’t be more excited for the conference kick off in just a few days! We anticipate a memorable event, marked by a whole lot of great information, networking and enthusiasm for the industry we all love.

If you’re attending Arival, we’d love to connect while we’re both there. We’ll have people from every team at the conference, from Sales to Account Management, so regardless of whether you’re already a FareHarbor client or interested in learning more, let’s chat.

You can find us at the FareHarbor-hosted Workshops and Demo Labs listed below or at the FareHarbor booth in the Artist Hall. And of course, don’t miss Tuesday night’s Hawaiian Luau! We’ll be serving up lots of aloha (and mai tais).


Tuesday, September 25

Demo Lab: Winning Direct Sales
1:30pm – 2:00pm

Consumers are increasingly drawn to the convenience of shopping for experiences over desktop, tablet, and mobile devices. As tour operators, we need to prepare ourselves to offer quick and effective mediums for users to book activities online in order to stay competitive. FareHarbor is invested in understanding and meeting your operational needs to better service your online customer base. Come learn about some simple tactics we use to optimize industry-specific websites so you can make a dramatic difference in your online revenue.

Demo Lab: Grow Your Business Every Year
2:15pm – 2:45pm

FareHarbor partners with medium- to enterprise-level businesses to boost year over year revenue on a multitude of channels. After joining FareHarbor, our clients outperform their year-to-year online revenue by an average of 250%. Not only do we analyze bookings through your online channel, but we provide industry-specific best practices to streamline your operation so you can cut your administrative costs and drive sales. Learn what our team is doing to ensure continued revenue growth and see the potential growth FareHarbor could bring to your business.

Workshop: The Direct Marketing Manifesto
3:00pm – 3:45pm

Within our varied industry of tours, activities, and attractions, there is no one-size-fits-all solution to digital marketing and distribution. This workshop will walk through the essential questions each tour and activity operator must address as they map out their strategy to drive growth and acquire new customers. Touching on everything from Google and Instagram to phone sales and hotel concierge networks, we will guide you through all key marketing channels and strategies we recommend to have in your direct marketing toolkit. Workshop Leader: Max Valverde, President & COO, FareHarbor

Don’t miss out on the FareHarbor Hawaiian Luau! Hosted at the Vanity Nightclub, the party starts at 8:00pm and runs until midnight. Don’t miss it!


Wednesday, September 26

Demo Lab: “FareHarbor Connect: An Effortless Solution To Third-Party Resellers
1:30pm – 2:00pm

FareHarbor offers a variety of integration options to help connect you with your third-party resellers in a convenient way. Through API connections, our Agent Portal, or even adding your book buttons to third-party websites, you no longer need to worry about overbooking or updating availabilities. With FareHarbor Connect, connecting to third-parties is completely risk-free. Join us as we dive into the details of FareHarbor Connect, reviewing all the ways it can work for your unique business. We’ll review our different integrations for different types of resellers, and share benefits and best practices.

You can find our team at any of these events or the FareHarbor booth in the Artist Hall! We can’t wait to see you!

FareHarbor At The Expedia Partner Conference

We’re heading back to Las Vegas for the Expedia Partner Conference! On December 6-7, we’ll be joining some of the biggest names in travel to celebrate the future of the industry. From consumer trends to travel marketing tools to emerging technologies, it’s going to be two full days of all things travel. And we. can’t. wait.

As a Silver Sponsor, we’ll have a booth at the conference. Make sure you find us there! Stop by the booth to spend a little time with our team, learn more about our product and swoop up some FareHarbor swag.

We’ll also be available for meetings all throughout the conference. If you’d like to set up a meeting with our team, email us at expediaconference@fareharbor.com.

We’ll see you there!

PBN’s Best Workplaces: #1 in Small Business

Last night, our Hawaii office joined Pacific Business News for their annual ‘Hawaii’s Best Workplaces’ award ceremony. The food and company made it a five-star event early on, but the highlight of our night came when FareHarbor was awarded the #1 Best Workplace in the Small Business category.

best workplaces 2

The award was granted based on employee surveys and a review of office culture. Our close knit team was a natural fit, as they’re experts when it comes to balancing hard work and a good time. Hours of head-down productivity are always paired with sunset beers, ‘family’ dinners or midday ocean swims. Of course, being in tourism also helps, as its one of Hawaii’s most vibrant industries, and we get to work with incredible people and businesses on the daily.

“Hawaii is our headquarters, our home and where we got our start, and the hundreds of tour operators we serve in this market have become our staunchest supporters and our friends. I’m very proud of what our Honolulu office has accomplished and I’m delighted to see our business, our employees and their work ethic recognized by this important award.”

-Lawrence

We’re incredibly proud of our Oahu team for creating an culture of dedication, growth and best of all, family. Now to celebrate!

A special thanks to our teammates for making FareHarbor all that it is. And also to Pacific Business News for the fantastic event and great honor.